CLIENT

Lui Trova

Lui Trova is a homewares and furniture sourcing company based in Los Angeles, California. The brand was birthed from a place of curiosity and passion to when owner, Michael Stark, wanted to turn his apartment into a home. Michael, a successful editorial photographer found himself at a crossroads during this time because of Covid and in the process of creating his own home, he came across items and objects that became the early beginnings of Lui Trova. His career in interior design and sourcing began in a way he never expected, but felt completely natural to his process of life.

Lui Trova’s reason for existing is to stir up people’s curiosity, to see outside of their current way of thinking and help people create a home that inspires and brings them peace.

Lui Trova (He Finds, In Italian)

BRAND STRATEGY
BRAND IDENTITY
CREATIVE DIRECTION

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